AI Strategy · Product Operations · Growth Advisory

Your business is ready for AI.
We make it work.

Tactiq Advisory helps small and mid-size companies cut through the noise — building practical AI systems and product operations that drive real results, not just demos.

20+YEARS PRODUCT & STRATEGY EXPERIENCE
F100FORTUNE 100 TRANSFORMATIONS DELIVERED
MAJOR PLATFORM TRANSFORMATIONS LED
EXPERIENCE FROM   Fortune 100 Technology · Fortune 100 Networking · Fortune 10 Healthcare · National Member Services Organizations

Not reports.
Real systems.

We work alongside you to build the frameworks, tools, and playbooks that create lasting change — then we measure it together.

TA—01

AI Readiness & Adoption

Manual, repetitive work is quietly costing you real money every week. We audit your workflows, put a dollar figure on what inefficiency is costing you, and build a sequenced adoption plan your team can execute without chaos.

BEST FOR — Companies exploring AI for the first time
"We knew AI was important. We just didn't know where to start. Tactiq gave us a clear map and stayed with us through execution — not just the strategy."COO · Manufacturing Company
TA—02

Product Operations & Roadmapping

Led by two decades running product operations at Fortune 100 scale — disorganized backlogs and missing prioritization frameworks get replaced with a real operating system your team can run on, with AI built in as the accelerant, not the pitch.

BEST FOR — Startups and SMBs scaling their product function
"We went from a scattered backlog and zero prioritization process to a real operating system for shipping — in six weeks. The clarity was immediate."Head of Product · B2B SaaS Company
TA—03

Go-to-Market & Business Model Strategy

Launching something new — or rethinking how you sell what you already have? We've helped companies transition to SaaS, restructure product lines, and build modular offerings that scale.

BEST FOR — Companies in transition or building for growth
"Tactiq helped us reframe our entire product line into a modular model that our sales team could finally explain — and customers could finally buy."CEO · Technology Services Company

Simple. Focused.
Built for your team.

No assumptions. No generic frameworks applied blindly.

01 — ALIGN

Align

We start with a discovery session to understand where you are, where you want to go, and what's actually getting in the way.

02 — BUILD

Build

We work hands-on with your team to build frameworks, tools, and systems — not just recommendations.

03 — MEASURE

Measure

Every engagement includes clear success metrics defined at the start. We track outcomes, not outputs.

ABOUT TACTIQ
Carlos Salvador, Founder of Tactiq Advisory
Carlos Salvador
Founder & Principal Advisor

Fortune 100 thinking.
SMB pricing.

Carlos brings over 20 years of product, strategy, and AI experience from a Fortune 100 global technology hardware company and a Fortune 100 global networking technology company — where he led platform transformations, built SaaS business models from scratch, and managed product portfolios spanning security, AI, and professional services.

He's helped Fortune-ranked organizations — including a Fortune 10 healthcare company and a national auto club and member-services organization — launch and sunset enterprise CRM systems, restructure product lines into scalable modular frameworks, and build the as-a-service models that now generate recurring revenue at scale.

He currently leads the AI and security portfolio within a Fortune 100 technology company's Professional Services organization, building the Center of Excellence that defines how that organization delivers PS at scale. Tactiq exists to bring that same caliber of thinking to companies that can't access it otherwise. He's also an ISO 42001 Lead Auditor — for clients in regulated industries, that means getting ahead of new AI governance and compliance requirements without hiring a separate compliance vendor.

  • Clarity over complexity. If you can't explain it simply, it's not ready to execute.
  • Outcomes over outputs. We measure success by what changes, not what gets delivered.
  • Real work, not reports. We build alongside your team — frameworks, tools, and systems you actually use.
  • Honest assessments. We'll tell you what you need to hear, not what you want to hear.

Let's talk about
what's possible.

Every engagement starts with a 30-minute discovery call — no cost, no commitment.

EMAIL
hello@tactiqadvisory.com
LINKEDIN
Carlos Salvador
BASED IN
Southern California · Serving clients nationwide